The South Australian Tourism Commission (SATC) is committed to growing the state's tourism industry. The SATC works with industry to support tourism growth.

Tourism Plan

The South Australian Tourism Plan 2020 fits within the Australia-wide approach of Tourism 2020.


Keep up to date with South Australian Tourism Commission newsletters, including Tourism News, SA Snippets and SA Stories newsletters.

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Latest News


South Australian artists showcased at SALA

31 July 2015

The 2015 SALA Festival begins this weekend heralding a month of visual art exhibitions and events across the state

Bupa Challenge Tour

Early bird registrations close today for 2016 Bupa Challenge

31 July 2015

Early bird registrations close today for recreational cyclists in next year’s Bupa Challenge Tour - as part of at the 2016 Santos Tour Down Under.

ICC World Cup Cricket Film

World Cup Cricket - unprecedented number of visitors from India

29 July 2015

The number of international visitors from India to South Australia has reached an all-time high, latest figures show.

myATDW, your business online Explore southaustralia.com Visitor statistics, South Australia Restaurant Australia