Campaigns 2008 / 2009

Use this page to stay up to date with the South Australian Tourism Commission's marketing campaigns.

Read overviews of each campaign, see images and watch our latest advertising footage aimed at marketing South Australia and its brilliant tourism attractions.

Isn't It About Time

SATC is initiating a large push in the Domestic market. It will target Greg & Helen with experiences they respond to most, and sell real holidays.

This campaign aims to encourage more South Australians to explore their own backyard, and promotes special offers from the popular South Australian Shorts book to boost tourism during this traditionally quieter period.

Tour Down Under

This campaign is designed to capitalise on Lance Armstrong’s participation in the TDU and grab more participation across all activities around this event.